As a full-service agency, AMWPR offers a comprehensive range of public relations techniques to help our clients maximize the benefits of their communications programs.
At the heart of our service platform is traditional PR, building a broad base of positive print, broadcast and online media coverage for our clients not only helps to solidify that client as a leader in their field but also helps with SEO and credibility. AMWPR has long-standing relationships with reporters in all sectors of media and those that cover a wide variety of fields. In addition to local and national press we also have contacts at foreign-based publications. Working closely with clients, we build creative storylines to secure long-lead features in prominent consumer, trade, glossy and business magazines, as well as on popular broadcast programs and influential websites and blogs. Our diverse client roster allows us to maintain relationships with a wide range of journalists, ensuring that our clients receive exposure in media outlets that cater to varied audiences.
A company or brand can enhance its visibility within the media and among its core audience through special events, including press conferences, cocktail receptions, company and product launches, designer showcases and more. We plan captivating events that attract broad mainstream exposure. In addition to securing pre-, during and post-event coverage, we frequently arrange for prominent celebrities, politicians, business executives and others to attend and participate in our clients activities, maximizing potential for media exposure and building brand credibility.
Once you have a proper foundation in the form of a vocal, insightful spokesperson, you must also integrate a strategic, consistent campaign to establish a thought leadership platform. A strong PR team is the key to nurturing, developing and expanding credibility in the marketplace because it acts as a guide through the nuanced world of communicating with media, customer and internal audiences. To effectively marry the consistent, tactical elements with higher-level insight on compelling messaging, you need a strategic PR team to put out consistent articles. This is where AMWPR comes in